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Mattel: Comic Con at Home WWE Ultimate Edition Sgt. Slaughter

Nick July 12, 2021

Mattel is announcing new reveals each day this week in advance of Comic Con at home. Today's reveal is an Ultimate Edition Sgt. Slaughter. Full Report


Mattel: Toy Fair Booth 2019

B. February 27, 2019

Mattel's booth was full of fun things, from Hot Wheels, Barbie, and DC, to WWE, Jurassic World, and Toy Story 4. Click this link to view the full gallery. Full Report


New York Toy Fair 2018: Wrap Up

Nick February 28, 2018

Check out all of our Toy Fair coverage from this year right here! Full Report


International Toy Fair 2018: Mattel's DC Comics Multiverse

D. Martin February 23, 2018

Our schedule only allowed us to visit Mattel for a short period of time, as such, we were only able to shoot one section of their 2018 International Toy Fair showroom. Click the thumbnails above to view the full gallery showing off all the DC Comics Multiverse on display! Full Report


SDCC 2017: Event Coverage Wrap Up

Nick July 31, 2017

Check out all of our event coverage from this year's San Diego Comic Con! Full Report


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San Diego Comic-Con 2017: Mattel Booth

Adam July 25, 2017

Next up from our coverage of this year's San Diego Comic-Con we shift our attention to the Mattel booth. Get a look at their DC Super Hero Girls line-up as well as their Justice League assortments, including the Ultimate Batmobile by following the previous link! Full Report


WonderCon 2017: The DC Entertainment Booth

Vincent April 3, 2017

DC Entertainment took advantage of the absence of Marvel Entertainment at WonderCon by focusing their display on Wonder Woman's 75th Anniversary... Full Report


New York Toy Fair 2017: Wrap Up

Nick March 15, 2017

Check out all of our coverage of Toy Fair this year! Full Report


Toy Fair 2017: What's Next For Mattel's Teen Titans GO!

D. Martin February 25, 2017

Evildoers look out! The young heroes from Teen Titans GO! were in command of one small (mini?) section of Mattel's 2017 International Toy Fair display. Click the thumbnails above to have a look. Full Report


Toy Fair 2017: What's Next For Mattel's Monster High

D. Martin February 25, 2017

There will be more figures in Mattel's monster High doll and Monster Minis collections. Click the thumbnails above to have a look at what they had on display at their special media event at the 2017 International Toy Fair. Full Report


Toy Fair 2017: Mattel Justice League Action Collection

D. Martin February 25, 2017

Mattel displayed some of their Justice League Action figures during the 2017 International Toy Fair, but we're not certain any of them are actually new. If this is a line that captures your imagination, click the thumbnails above and see if there is anything surprising in the gallery. Full Report


Toy Fair 2017: Mattel Reveals New DC Super Hero Girls Action Figures

D. Martin February 21, 2017

The next gallery in our 2017 International Toy Fair coverage shows off the latest additions to Mattel's DC Super Hero Girls collection. Click the thumbnails to check out the new dolls and the first assortment of the mini figures! Full Report


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