Diamond Select Toys: SDCC Optimus Prime Posted by D_Martin on April 22, 2008 at 11:24 AM CST: Diamond Select Toys has announced that they will be offering up a Transformers G1 Animated Optimus Prime bust this year at the San Diego Comic Convention. Click the thumbnail above to check out this great exclusive. Optimus Prime is set at $60 each, and at this time there is no information on edition size. As always, keep your eyes on CTR for more information as it becomes available.